TREND ALERT: Rust is the wedding colour of the moment

06 Oct 2021

Rust is breaking through as a leading wedding colour and looks set for further success in 2022

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Image gallery

High street retailer Next recently conducted research into the most popular colours for bridesmaids' dresses, and rust topped the charts. Garnering 2,700 monthly searches and 32,400 annual searches on Google, rust is an earthy tone that can complement most wedding colour schemes. 

It isn't just bridesmaids' dresses that are harnessing the rich and warm qualities of rust: wedding flowers, cakes and groom's suits are all featuring the deep orange shade. Similar colours include burnt orange, copper and terracotta. 

Often considered an autumn colour, rust is actually very versatile and can be used throughout the year, whatever the season. Neutrals are shining through as a colour scheme of choice among many couples, and rust is ideal for providing vibrancy to an otherwise uniform colour palette. Pair rust with champagne, gold, coffee and caramel shades for an on-trend wedding look.

This colour combination works particularly well alongside the trend for dried wedding flowers, with the natural colours achieved in the drying process giving way to a rustic aesthetic. Arrange with sheafs of wheat, pampas, palms and grasses for added texture. Fresh florals can even be interspersed for further pops of colour. 

If you're considering a rust-led colour scheme for your big day, take a look at our round-up of rust-inspired wedding ideas below and add them to your wedding moodboard. 

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Above: From the wedding of Kayleigh Buck and Thomas Davies (photography by Imogen Eve Photography)

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Above: Satin Maxi Wrap Detail Bridesmaid Dress by Chi Chi London, £90

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Above: Favourbrook Rust Velvet Cotton Dinner Jacket, £690

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Above: Kiefer Likens via Unsplash

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Above: From this autumnal wedding shoot in Kent (photography by Toby Shaw Photography)

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