Research reveals the recipe for a perfect British marriage

25 Jul 2017

New research from One4All has uncovered British beliefs on how to have a ‘happy ever after’

Image: Ryan Franco / Unsplash

A new survey carried out by One4All, the Post Office gift card, has revealed the elements that British adults believe make up a successful 21st century marriage. The results are somewhat surprising, with 76% of participants saying that think it is healthy for happily married couples to argue. In fact, an average of 3.9 arguments per month contribute to a ‘happy ever after’ in 2017, according to Brits.

Other elements that contribute to a perfect marriage include going on 3.8 dates and having sex 8.35 times per month. Brits expect spouses to compliment one another an average of 14.98 times per month, and go an extra mile by giving each other presents at least twice in the same period.

Couples who want to abide by ”until death do us part” should enjoy meaningful conversations with each other 16.64 times per month according to respondents, while they should flirt with each other 13.51 times monthly.

The research also found that Brits are most likely (64%) to look to their parents as an example of what a successful marriage looks like, followed by grandparents (22%).

Aoife Davey, group marketing manager for One4All, commented: "It’s healthier to discuss upsets and concerns than to bottle them up. Traditionally, arguing may have been considered unhealthy but actually many Britons now recognise the important role of expressing your feelings - both positive and negative - in relationships. Just make sure that tempers are kept in check, you are respectful and that you are doing the more positive essential components regularly, too."

There were regional differences in the results, however. Belfast adults believe couples should have sex 10.26 times per month and argue 5.48 times per month. Those in Manchester value a deeper connection and believe having meaningful conversations 17.81 times and paying compliments 16.17 times per month are the key to a successful marriage.

Sheffield residents have the most romantic expectations of married life, stating that having sex 9.62 times and going on 5.08 dates per month will result in ‘happily ever after’.

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