Tags: Menswear groom

Nine bold ideas for grooms’ buttonholes

09 Jan 2019

Ideas and tips for choosing the right buttonhole for the groom and groomsmen

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The right buttonhole adds the perfect finishing touch to the groom and groomsmen outfits. Whether it's flowers to match the centrepieces, feathers to suit a rustic theme or a DIY creation to add that personal touch, buttonholes are a subtle way to bring together all the finer details of your big day. They also make for a lovely keepsake to treasure afterwards.

How to wear a buttonhole

Buttonholes should be attached with a pin to the left-hand lapel of your jacket, not through an actual button hole. Alternatively, get creative and decorate the upper left-hand jacket pocket with a floral display or pocket square to suit your style. 

If you’re struggling to fix your buttonhole in place, ask the wedding co-ordinator or your wedding photographer to help; having worked with many grooms, they are likely to be experienced in positioning and attaching these correctly.

Here are some of our favourite buttonhole ideas for the groom and groomsmen.


For a colourful, country-inspired take on buttonholes, feathers make the right statement. Opt for bright jewel tones or neutral, natural plumes layered together for a striking and stylish accessory. Peacock feathers are also a great option for suits with blue or green undertones.


Olivia Bossert Photography

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On the wild side

For a wild and natural look, the key is not to be too precise. Let the buttonhole take its own shape by playing with different plant textures – don’t be afraid to incorporate trailing leaves and bushy blooms. It’s about the overall impact, not the finer details.


Freya Raby Photography, Buttonhole: Wildflowers UK

A pocketful of blooms

This striking flower-feature pocket was custom-made using statement blooms with buds and greenery. It’s a great alternative to the traditional buttonhole for grooms who want to put their personal style into their groomswear. 


Kieran Paul Photography, Buttonhole: Fran at Frenchie Loves Flowers

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Add a playful touch to your suit with a quirky buttonhole. From Lego figures to pinwheels, let your imagination run wild. Draw on you and your partner’s personalities for inspiration – no idea is too big or too small for crafters and suppliers. 

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It’s official - the succulent trend is here to stay. We’ve seen these striking plants spring up in table decorations, bouquets and as wedding favours in recent months, so it’s no surprise they’re becoming a popular choice for buttonholes. Be aware that these plants can be heavier than other flowers and may require more secure fastening. 


Sephory Photography

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For the literature lover

Paper flowers are a thoughtful addition to any wedding décor and for a classically styled, literature-loving groom they are a stand-out buttonhole choice. Add other flowers or plants, or go for a bunch of paper roses made from the pages of your favourite love story.  


Thomas William via Unsplash

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Tied up with string

If you’re opting for a rustic wedding with wild flowers and natural earthy tones, add the perfect finishing touch to your buttonhole by tying it together with string. For the ultimate country wedding look, pair this with a tweed jacket. 


Clem Onojeghuo via Unsplash

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If flowers and feathers aren’t your thing, a decorative ornament is an understated and unique alternative. Keep your choice of ornament simple and fitting to the style of your wedding, whether it is a seaside celebration, a themed event or a day full of personal touches. 

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Mix and match

Make your buttonhole design distinctive by incorporating various textures and different elements: flowers, buttons and personal keepsakes are a good starting point, but if you have a particular theme or distinctive personal style mix this in to the details. Add a pocket square in a similar shade to tie the different aspects together.


Cat Stephens Photography, Buttonhole: Hedgehunter Crafts 

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 Show us your buttonholes; send images to sarah.george@archant.co.uk.

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