1 in 25 Brits proposed to but never got a ring... ever
17 Oct 2017
A surprising number of Brits have claimed that while they agreed to their partner's proposal they are yet to put a ring on it
Recent research from Diamond Heaven has revealed that while just under 17 million Brits were proposed to in the last year without a ring, 4% claimed to have never received the ring since saying 'yes'.
A mere 29% of Brits have been proposed to with a physical ring since October 2016, with 37% of those without a ring buying it after the momentous occasion.
Perhaps it is the cost of engagement rings that is putting people off, with London residents expected to spend £4,700 on a ring - in stark contrast to the expectation of expenditure in East Midlands which is just shy of £600.
It also appears that partners popping the question are in favour of shopping for the engagement ring as a couple, as Nicholas Carter, head of retail and development at Diamond Heaven, comments: “We see people coming in daily to buy engagement rings and it’s plain to see from their faces just how special a time it is in their lives."
"We believe that everyone deserves the engagement ring of their dreams," Nick continues. "And that’s why we offer a payment plan to help those who might not be able to splash one month's wage on a ring straight away.”
In response to the findings, Diamond Heaven has shared this infographic on engagement traditions...