Winner's story: Bride: The Wedding Awards Bridal Retailer of the Year 2017 - Fairytale Gowns
16 Oct 2017
Encouraging businesses to enter the 2018 edition of Bride: The Wedding Awards, Louise Dace, owner of Fairytale Gowns - Bridal Retailer of the Year 2017, offers her advice
Specialising in bridalwear, bridesmaids' gowns and accessories, Fairytale Gowns in Norwich is celebrating its 10th anniversary this month. Scooping Bridal Retailer of the Year at the 2017 Bride: The Wedding Awards has been the cherry on top of a successful year. Here, owner, Louise Dace, shares her story.
Why did you enter the 2017 EDP Bride: The Wedding Awards?
To show that if you put your mind to it, you can accomplish anything.
What was your reaction to winning the award?
Speechless... utterly speechless. An award for anyone in business is such an achievement. The sleepless nights, late nights, no holidays and time away from family makes it feel as though all the hard work has paid off.
How has this recognition helped your business develop and grow?
We are constantly growing, we push ourselves constantly to be the best we can be, and winning this award has projected us further towards our goal than we could have ever imagined.
What advice would you give to a business entering the 2018 awards?
Anything is possible. Go for it and never look back.
Why should a couple nominate one of their wedding suppliers in the 2018 awards?
It's the little things that actually become the big things... what a wonderful and unique way to say thank you.