Almost half of British women are expecting a proposal this Christmas

10 Dec 2018

The survey of 2,000 Brits by British jewelers, Beaverbrooks, revealed that four in 10 British women want their other half to pop the question on December 25.

One in five admitted that they would be “very upset” if they didn’t receive a marriage proposal on Christmas Day.  

With an estimated 789,775 proposals due to take place this Christmas, it appears the pressure is really on for partners to get the proposal right – as 40% of engaged women admitted to being disappointed with how their partner proposed.

Popping the question when drunk was revealed as the biggest festive blunder, with a staggering 63% of women saying it would be the ultimate proposal no-go.

Proposing in front of the TV (44%), getting down on one knee while cooking the Christmas dinner (43%) and hiding the ring in the turkey (42%) also featured prominently in the list of the worst seasonal proposal ideas.

However, almost half of women (45%) said the best scenario for a Christmas proposal was in front of a log fire. Opening the ring as a Christmas present (31%), proposing in the snow (28%), and spelling out “Will you marry me?” in Christmas lights (19%) were all sure-fire ways of getting a festive “yes”, according to the women surveyed.

Lorna Haddon, head of diamonds and jewellery at Beaverbrooks, said: “The festive season is often billed as a time of love and romance, so it’s no surprise to hear many women are secretly hoping for a Christmas Day proposal.

“Our research shows just how important it is for couples to get the details of a Christmas proposal right, from planning the dream location to choosing the perfect ring – it’s all about knowing exactly what your partner would want and making it special and memorable for all the right reasons.”

It’s not just the location that is important to the nation’s women, as 29% admitted that their partner knowing exactly what type of engagement ring they wanted was an important detail of a perfect proposal. 

Over half expect their partner to research their ring size beforehand and get it right first time, with 42% wanting their partner to know what style of ring they would like based on previous conversations.

Almost half of the women polled thought that a man should fork out at least £1,000 on the ring.

One in ten of those surveyed even went as far as to say they would need to have a serious discussion about their future if they didn’t receive the diamond ring they were hoping for, and 5% would even consider ending their relationship.

However, if you want to surprise your fiancé to be don’t worry, as almost half of the women said they would be happy for their partner to choose a ring without them seeing it beforehand.


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