Five ways to stay ahead of the wedding trends

13 Apr 2018

Stay ahead of the upcoming wedding trends with these five steps

If you’re at the beginning of your wedding planning journey, it can be difficult to take inspiration from current trends without worrying about your big day looking dated by the time it rolls round. Here are our five top tips for staying ahead of the wedding trends to ensure your wedding is modern and fashionable.  

Bridalwear catwalks

Although we’re only a third of the way through 2018, bridalwear companies are already previewing their 2019 collections. Therefore, one of the easiest ways to stay ahead of the upcoming trends is to take a look at next year’s fashion choices. There are various bridalwear-specific fashion events that take place every year, including White Gallery in London, London Bridal Week and Bridal Fashion Week. Many bridalwear businesses also host their own catwalks to debut their collections.  

Local wedding fairs

Wedding fairs, shows and exhibitions are not only useful for connecting with local suppliers; they are also an invaluable source of inspiration. You will have a chance to see the latest creations from cakemakers and stationers, innovative new wedding transport, contemporary venue styling ideas and more. As well as this, many shows – including the two-day Bride: The Wedding Shows – include catwalks that feature upcoming and newly-released bridalwear and menswear.

Social media

Social media is easily one of the simplest ways to keep up-to-date with the latest wedding trends. Follow wedding planners, venue stylists, hairdressers, make-up artists, bridalwear boutiques and more to see sneak peeks of their upcoming work and future plans. It’s also a great idea to follow wedding bloggers; they often see previews of soon-to-be-released products before anyone else, and attend some exclusive events. Instagram and Facebook are brilliant resources, as is Pinterest.  

Colour of the year

The Pantone Colour of the Year is announced at the end of every year – this year’s is Ultra Violet, a vibrant blue-purple hue, while 2017’s was Greenery. Unsurprisingly, the Pantone Colour of the Year influences the creative industry in many ways. 2017 weddings were filled with rustic greenery-based decorations, including hanging canopies, wreaths, foliage backdrops and natural, disorganised bouquets. Keep an eye out in December to find out what the Pantone Colour of the Year is for your wedding – and plan accordingly.

Styled shoots

Styled wedding and bridal shoots are collaborations between local and national wedding professionals. These experts know first-hand what the upcoming and current trends are, and will incorporate them within their shoots to ensure they appeal to modern brides. Make sure to check in every so often with your favourite wedding photographers and suppliers to see if they’ve taken part in a styled shoot, and glean inspiration from the results. Styled shoots are also useful as they indicate which local suppliers can pull off the look you want.